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What Makes for a Good Looking Landing Page?

February 18, 2012 by DPKGraphics

I found this on Pinterest (my new favorite place) and thought it would be something helpful for those of you planning a new website landing page design.  This is a visual breakdown of the most important elements that should be considered when planning the design of a landing page.  Some of these points can apply for regular homepages as well. It also shares some helpful tips on color and what each one represents.

This info graphic was originally posted on www.formstack.com

 

Cool right?

Here is a quick breakdown on the elements that should be considered when designing a website landing page:

  • Page Headlines & Copy – Should be consistent and complimentary
  • Clear & Concise Headlines – Should hold the reader’s attention and compell them to read more
  • Impeccable Grammar – Make sure there are no spelling or grammatical errors
  • Taking Advantage of  Trust Indicators – Build trust by including testimonials, security certification, etc
  • Use a Strong Call to Action – Clear message so that reader knows what to do next
  • Buttons and Call to Action should stand out and placed below the call to action
  • Go easy on the Links – limit distractions by keeping it simple
  • Use Images and Video that relate to Copy
  • Keep it Above the Fold – The most important parts of the page should be easily seen before the visitor has to scroll down
  • Always Test – update & change images, video, and content to see what works better and what gets you more conversions

Definitely great tips!

 

Filed Under: How To Tagged With: elements of a good looking landing page, homepage design tips, landing page design infographic, landing page design tips, website design tips

About DPKGraphics

Dawn Papandrea-Khan is a mom of 4 kids (ages 4,5,7, and 9). She enjoys spending time with her family as well as writing, reading, and exploring the internet. She has a passion and eye for design and puts her heart into her work. If you would like to contact Dawn concerning graphics, website design or anything else, please feel free to send her an email at Dawn@DPK-GraphicDesign.com

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About the Artist

DPK Graphic Design is run by Dawn Papandrea-Sherrod a multiple business owner and mother of 4 children. She is a “Jack of all Trades” and a woman of many talents. She has a great passion for research and creative design. She enjoys finding ways to improve the business of others through her creative expression. ... Click Here to Read More...

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